Borough report earns 1st among Alaska PR professionals

ANCHORAGE — The annual report for the Mat-Su Borough earned first place by the Alaska Chapter of the Public Relations Society of America at an awards banquet Jan. 26. Some 130 Alaska public relations professionals are members, including business and industry, military, government and marketing strategy firms.

This is the second time the borough has produced a first-place annual report in recent years. Read the 2011 annual report “Where the Frontier Takes Flight” or find it at racks in grocery stores, Blockbuster and Subways around the borough. Public Affairs Director Patty Sullivan and media design specialist Jennifer Dawkins produced the document. The report tells of the delivery of fundamental services as well as of extraordinary successes, such as the local boy who was pinned under a truck and brought back to life by a responder, and the feat the Sportsman's Committee pulled off in protecting local salmon.

The borough also earned second place for its statewide public affairs campaign titled “Port MacKenzie Rail Extension — The Time is Now.” Sullivan and media design specialist Stefan Hinman worked collaboratively with Economic Development Adviser Rick Mystrom on the multi-tool effort.

In third place for special electronic material came the borough’s time-lapse photography of the bargedock expansion titled “Three months of work in 33 seconds.” View the fast imagery of port development set to original music by Hinman that had one self-proclaimed “cynical” journalist change his mind about the ongoing transformation at Port MacKenzie. Hinman and Sullivan produced the project.